Privacy policy

Söderfors Herrgård is committed to protecting the privacy of our guests and website visitors. This privacy policy explains how we collect, use, share and protect your information when you visit our hotel, use our services or visit our website.

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Collection of Information

Personal Information:
We collect personally identifiable information, such as your name, address, phone number and email address, when you make a reservation, check in to our hotel or participate in our loyalty programs.

Payment information:
For transactions, we collect and use financial information, including credit card numbers or other payment types, which are processed by our trusted payment providers.

User and Technical Information:
When you use our website or services, we may collect information about your device and interaction with our services, such as IP address, browser type and usage details.

Use of Information

The information we collect can be used to:

• Manage your bookings and payments.
• Improve our hotel services and offers.
• Communicate with you, including sending you booking confirmations, updates and marketing offers if you have opted in to receive these.
• Conduct direct marketing and targeted digital advertising via third-party platforms such as Meta, Google, and other advertising networks.
• Use email addresses and other contact details to create custom audiences and lookalike audiences in digital advertising platforms.
• Improve the security of our services and our website.

You can withdraw your consent to marketing at any time by unsubscribing via the link in the mailing or by contacting us.

Sharing of Information

We may share your information with:

• Third-party service providers who perform services on our behalf, such as payment processing, software maintenance, booking systems, analytics tools, and marketing assistance.
• Advertising platforms and social media companies for the purpose of enabling targeted advertising and marketing.
• Affiliated entities within our group for operational purposes.
• Authorities or third parties in the context of legal proceedings, if required by law.

In the event of any transfer of personal data outside the EU or EEA, we ensure that appropriate safeguards are in place in accordance with applicable data protection legislation.

Storage of Data

We store your personal data for as long as necessary to fulfill the purposes of the processing or for as long as we are required to do so by law, for example under accounting legislation. Data used for marketing purposes is stored until you choose to unsubscribe or request deletion.

Data security

We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure or destruction. However, no security system is completely impenetrable, and we cannot guarantee the security of our databases.

Your rights

You have rights regarding the storage of your personal information, including the right to access, correct or delete the information we hold about you. We will, on our own initiative or at the customer's request, correct information that is found to be inaccurate. You can also request at any time that your data be deleted or its use restricted by contacting us. You can also choose to opt out of email and SMS marketing at any time by contacting us or unsubscribing from marketing messages.

Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to improve the user experience, analyze trends, measure traffic, and enable targeted marketing. You can manage your cookie preferences through your browser settings or through our cookie banner.

Contact Us

For further questions regarding your personal information or data processing, please contact us:
info@soderforsherrgard.com
Söderfors Herrgård
81576 Söderfors, Sweden

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